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Kermit provides the soundtrack for Nissan’s underdog tale

Kermit the Frog provides the soundtrack for a new ad for Nissan’s seven seat family car the Pathfinder.

The campaign, created by Whybin/TBWA Group features Kermit’s ode to the underdog, It’s Not Easy Being Green, and tells the story from the perspective of a boy who loses out on family life by being the smallest.

The slogan of the campaign is ‘Built for the whole family, including the underdog.’

https://www.youtube.com/watch?v=BATptrcy3ks&feature=youtu.be

Nissan Australia executive general manager marketing Peter Clissold said: “This is a heart warming spot which we are really proud of. It’s a wonderful association for our flagship family SUV.”

The campaign airs across free-to-air, pay and various digital formats.

Credits:

  • Client: Nissan Australia
  • Creative agency: Whybin\TBWA Melbourne
  • Film Company: Revolver
  • Film Director: Steve Rogers
  • D.O.P: Mandy Walker
  • Film Producer: Pip Smart
  • Editorial: The Butchery
  • Editor:b Jack Hutchings
  • Post Production & Visual Effects: Alt
  • Flame Artist: Urs Furrer
  • Sound: Nylon
  • Sound Design: Simon Lister
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