New part-time jobs board to keep mums advancing in adland
Mums in Ads has established a jobs board featuring part-time job vacancies in the advertising industry, in a bid to give working mothers greater opportunities and progression into senior roles.
A whopping 49 Australian agencies have jumped on board and will commit to advertising job roles as full-time/part-time negotiable. The initiative follows Mums in Ads’ Part-Time Pitch campaign, which was launched after the Advertising Council Australia’s Create Space Census revealed “a marked decline” in women’s participation in the industry from the age of 35.
“We know that, overall, women make up the majority of our industry but this figure is heavily skewed by the many women entering it, not leading it,” said Regina Stroombergen, co-founder of Mums in Ads.
“With almost 70% of part-time workers being women and 77% of women being mothers, supporting women through the child-caring years with accessible and adaptable part-time work is one obvious strategy to future-proof female leadership.
“If we want to have a large talent pool of senior women, then part-time women need to be kept in the pipeline and that means allowing them the same access to job opportunities as their peers.”
Julia Spencer, co-founder of Mums in Ads, added: “We’re proud to be helping move conversations about gender equity into a place of action and excited to witness our famously competitive industry coming together to make this issue a priority.”
“Beyond supporting more women into leadership roles, we believe that making space for parents will benefit everyone by pushing back on the grind culture that has been fuelling adland’s talent drain.
“By helping to make ours an industry where everyone can be culturally and systemically supported to thrive, we are making advertising a more sustainable career for all of the awesome talent who are drawn here.”
As of this morning, the companies that will posting opportunities to the board include: A3 Recruitment, Akcelo, Alt/Shift, Balmer Agency, Bastion, Bread, Bullfrog, By All Means, Catch The Sun, CHEP Network, Communicado, Content Hustlers, Creative Natives, Digitas, DO Agency, EDGE, Equality Media, Fenton Stephens, Hardhat, Hatched, HBK Agency, HERO, History Will Be Kind, Host/Havas, Howatson & Co, Huckleberry, Innocean, Leo Burnett, Little Village Creative, M&C Saatchi, nh&a consulting, Ortolan, Pangea, Poem, Publicis Worldwide, Reborn, R/GA, Saatchi & Saatchi, Shetouch, SDWM, Snack Drawer, Supermassive, Sunday Gravy, Taboo, TAG, TBWA, The Brand Agency, The Open Arms, The Pistol, Thinkerbell, Think HQ, VMLY&R and WhiteGREY.
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