Newly-merged Wunderman Thompson unveils new branding
The recently-merged Wunderman Thompson has revealed its new branding. Created by fellow WPP agency Landor, the branding aims to reflect the agency’s capabilities in creative, data and technology.
The branding also endeavours to showcase “that growth is a force of good and all growth starts with inspiration”. Its launch coincided with the release of a new website which aims to better explain what the agency does along with its structure.
In November last year WPP announced it would be merging JWT and Wunderman to form Wunderman Thompson. The merger saw the agency position itself as a creative, data, commerce, consulting and technology agency.
In January, John Gutteridge was announced as Wunderman Thompson’s AUNZ CEO.
I’m so glad they have a pillar for “products and services”….
User ID not verified.
lumping creative data and technology together into a pillar named ‘cool, clever stuff’
User ID not verified.
It’s the “health” pillar that’s really going to keep things ticking along
User ID not verified.
WT: “Inspiring growth requires experts, not generalists”
Also WT: we do brand, crm, data analyse, CX, creative and production
User ID not verified.
Same people churning out the same work.
User ID not verified.