News Corp launches fifth PerthNow mid-week newspaper to celebrate Queen’s Birthday

Miranda Ward

September 21, 2016 2:51

News Corp is taking its digital masthead PerthNow into print for the fifth time, with the PerthNow mid-week newspaper available in IGA stores and McDonald’s from this afternoon.

The 40-page mid-week paper will be distributed to commuters, residents and businesses in the CBD as well as from seven IGA stores and from six McDonald’s stores, with 50,000 copies set to be distributed.

News Corp took PerthNow into print in January for an Australia Day edition, in March to mark Easter, in April to commemorate ANZAC Day, and in June to celebrate WA Day.

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Miranda Ward

Miranda Ward worked for Mumbrella from 2013 to 2017, eventually becoming deputy editor. Miranda joined Mumbrella in September 2013 from Sky News.

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2 COMMENTS

Jason Whittaker 21 Sep 16

Presumably Perth Now will die when West Australian Newspapers take control of The Sunday Times …? Or will News Corp retain an online beachhead in the west?

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Miranda Ward 21 Sep 16

Hi Jason,
Seven West Media is acquiring both Perth Now and The Sunday Times.

Cheers,
Miranda – Mumbrella