News Corp scales Manly Daily back to two editions per week
News Corp will scale back the frequency of The Manly Daily from next month, with editions to run just on Wednesday and Saturday.
Described as a “bold new direction” for the community title, The Manly Daily will now be broken into two editions, which will be complemented by online and mobile offerings.
Previously, The Manly Daily was published Tuesday to Saturday.
Wednesday’s edition will provide news and sports coverage, combined with weekend planning information on food, music, lifestyle and what’s on.
Meanwhile, newly rebranded The Weekend Manly Daily will provide features around news, opinions and personalities from Sydney’s northern beaches. Within it will be the real estate magazine with a focus on homes and lifestyle.
The changes come two months after Steve Howard took the helm of The Manly Daily.
News Corp said in a release the renewed publications will ensure readers and advertisers are given “the most relevant, entertaining and informative content in a fresh, bold new format”.
NewsLocal publisher John McGourty said the changes reflect the needs and behaviours of today’s audience.
“The Manly Daily has been integral part of the northern beaches community of Sydney since 1906, providing the daily news, sport and entertainment that matters to its community,” McGourty said.
“But just as our readers’ lives and needs have changed, so too must the Manly Daily evolve to keep in step with its readership and its advertisers.
“The new-look Manly Daily will be bolder, bigger, brighter, better, more entertaining and informative in all media channels. It will be a true 21st century media brand.”
But McGourty argued the change to the printing schedule did not alter the Manly Daily’s commitment to delivering ‘quality news, in quality environments, for its readers and advertisers’.
“News Corp is committed to the long-term future of newspapers and passionately believes in the vital role our printed products play in their communities.
“The Manly Daily will continue to be a vibrant and proud voice for its community.”
News Corp also said the company is continuing to invest in distributing the Manly Daily, noting it would expand its footprint to focus on the Terrey Hills district.
There goes my paper mache habit.
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BOLD
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One of the last great training grounds for the tabloid hopefuls. Many News greats did time there. I did 2 days there as a job interview three decades ago. Front page and P3 leads both days. Didn’t get the job. That’s how competitive it was for jobs on the Manly Daily.
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Surely the title needs to be changed to the Manly Bi-Weekly
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The Manly Daily is awful these days. It goes straight into my compost bin.
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Where will bored older folk now moan about how hard they have it living on the northern beaches?
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Good news – the mountain of unread Manly Daily’s that I have to throw out each week will be slightly smaller. I’ve been trying to cancel it for a year, but haven’t figured out how.
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Described as a “bold new direction” for the community title,
“Gold to Dereliction”
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Hopefully you will not grow old and so will definitely not be bored. You would most likely be one of those live for today types who does not care about anybody else.
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They can’t get walkers now at $70 a week. Kids can mow 1 lawn for $70.
What person would be interested in delivering heavy papers for less than half that?
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Gees, surely you can have a different view without hoping for death to the other. That isn’t caring about others, is it?
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The Manly Daily is now a second-rate paper. I have noticed that fewer people have died since the paper has gone smaller and only 2 days per week. I have also noticed that there are more ads than previously (unless 5 days of ads are compressed into 2 days),
There are fewer ads for ‘Positions Vacant’ but there appears to be more ads for ‘Adult Services (prostituion).
This does show the doubtful standards of the owners of this masthead..
Such a pity. This used to be a great paper – now it is suitable only to line the garbage bin.
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