Pregnant men, fake dogs and sauna-loving Germans feature in a campaign for short term loan company Nimble featuring unexpected moments.
https://www.youtube.com/watch?v=qAo-QDFbjkw
The ads, developed by Clemenger BBDO Brisbane, present familiar situations but with a twist to promote the lender’s ‘Unexpected Happens’ branding.
Nimble brand strategist Stirling Howard said: “We challenged the team to create a truly memorable campaign with brilliant characters and humour while offering a simple explanation for what the Nimble product offering is all about.”
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The ads were directed by The Sweet Shop’s Steve Ayson
Credits:
Client: Nimble
- Nimble Co-Founder: Greg Ellis
- Nimble Co-Founder: Sean Teahan
- Brand Strategist: Stirling Howland
- Marketing Manager: Johan Kriegbaum
Agency: Clemenger BBDO Brisbane
- Creative Director: Levi Slavin
- Associate Creative Director: Cristian Staal
- Associate Creative Director: Marianne Harvey
- Creatives: Simon Vicars, Brett Colliver, Ben Polkinghorne, Scott Kelly
- Head of Interactive: David Smerdon
- Account Director: Lucy Flower
- Account Coordinator: Cassandra Williams
- Agency Producer: Georgia Martin
TV Production: The Sweet Shop
- Director: Steve Ayson
- Producer: Cindy Kavanagh
TV Post Production: Method Studios
- Offline Editor: Peter Sciberras
- Colourist: Edel Rafferty
- Flame Compositor: Chris Betteridge
- Designer: Brett Glover
- Post Producer: Fiona Fry
TV Sound Studio: Flagstaff Audio
- TV Sound Designer: Paul Le Couteur
- TV Sound Producer: Ceri Davies/Sal McManus
Radio Production: Eardrum
- Radio Director: Ralph van Dijk
- Radio Sound Studio: Song Zu
- Radio Sound Engineer: Abby Sie
https://www.youtube.com/watch?v=GFYeUeKv75A
https://www.youtube.com/watch?v=P1J12FM6sW0