Nine and News Corp end newsagent home delivery for Sydney metro market

Australia’s two biggest newspaper publishers, Nine and News Corp, will cease newsagent-led home delivery for their print titles in the Sydney metro area. This excludes CBD delivery.

According to a Nine spokesperson, the move is necessary to ensure the model is sustainable.

News Corp Australia made the decision to end the newsagent home delivery process for Sydney metro in June, leaving Nine to follow shortly after

The move means newspapers will still be delivered to subscribers’ homes, however the service will not be provided by local newsagents. Instead, News Corp will appoint a single distributor for its deliveries as of early 2020, while Nine will use two.

Nine announced its plans to change the distribution for The Sydney Morning Herald and The Australian Financial Review in a letter to newsagents last week, while News Corp announced its plans in June. News Corp is the publisher for The Australian and The Daily Telegraph in New South Wales.

“Nine has assessed options for a consolidated distribution model for the Sydney metropolitan area in a move designed to ensure continuity of supply to its customers. Nine believes consolidation across retail and home delivery territories was required to sustain the delivery of The Sydney Morning Herald, The Sun-Herald and The Australian Financial Review to our customers and retailers across Sydney,” said a Nine spokesperson.

“The decision to appoint two distributors – National Distribution Services Pty Ltd and News Emporium Pty Ltd, who between them will service Sydney (ex CBD) – follows an announcement from News Corp in July that would terminate its existing newsagent distribution contracts across Sydney (ex CBD), and appoint a single distributor, with effect from early 2020.”

A News Corp spokesperson said the change was necessary to continue providing customers with the best possible experience.

“We’re moving to a new distribution model to better engage with and improve our customers’ experience. This followed an extensive 18-month industry consultation with newsagencies across NSW,” said the spokesperson.

Both publishers said they had independently reviewed the options and reached the conclusion that the current model was unsustainable for their businesses.

According to Nine’s letter to its newsagency partners, the publisher was faced with gaps in its distribution network due to agencies exiting agreements with short notice, or a lack of distribution options for certain areas.

The changes will not affect CBD territories for either publisher. Both will begin to transition over the coming months.

Mumbrella’s Publish conference on Thursday will feature speakers from both Nine and News Corp in a Leaders Hotseat session where no questions are off limits. Secure your last-minute tickets now


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