Nine promotes Sophia Phan to growth content editor for metro mastheads

Kalila Welch

March 21, 2022 4:45

Nine Entertainment Co has revealed an ambitious long-term strategy to grow the audiences of the Sydney Morning Herald and The Age, with the appointment of Sophia Phan to the newly created position of growth content editor.

Phan will join the recently formed premium content team, reporting to head of premium content Chris Paine, who was appointed to oversee the evolution of subscriber engagement for the metro mastheads in November last year.

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Kalila Welch

Kalila Welch joined the Mumbrella editorial team in November 2021. She took a brief career break in mid 2023 to complete her Masters of Journalism before returning to Mumbrella for a year.

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