Nine puts ARIA Awards live broadcast behind Stan paywall

Channel Nine is placing its live broadcast of this year’s ARIA Awards behind a paywall for the first time, with a delayed free-to-air broadcast later in the evening.

The Australian music industry’s night of nights returns November 15. The live ceremony will be broadcast live on Stan from 5pm, with a 7.30pm free-to-air broadcast on Nine.

This marks the first time the awards night has been placed behind a paywall. It’s hard not to see this as a demotion, rather than an attempt to lure music fans across to Stan, especially considering the recent ratings history.

Last year’s ARIA Awards was a ratings failure for Nine, pulling just 243,000 viewers across the five metro areas.

That was even less than the 287,000 that tuned into the 2021 YouTube-only live broadcast. Nine had benched the awards following a poor 2020 showing.

Considering there are currently just two Australian singles in the ARIA Top 50 — and one of these is the decade-old Vance Joy song Riptide — it appears actual interest in Australian music by Australians is at a nadir.

There’ll be an attempt to put a positive spin on this move to Stan, but the truth is the Australian music industry’s biggest event won’t even be shown live on free-to-air TV this year — and nobody will miss it much.


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