Nine’s Australian Open coverage hits a high thanks to Nick Kyrgios

Australia’s Nick Kyrgios has proven a winner for Nine with his match against Gillies Simon, which aired from 7pm on Thursday night, delivering 864,000 metro viewers and 1.175m national viewers.

The game which followed it, between Rafael Nadal and Federico Delbonis, brought in 503,000 metro and 656 national viewers when it aired from 10pm to 11.30.

Kyrgios managed a win against Simon and a win for Nine

The matches also helped push Nine to the top of the youngest key advertising demographic – 16-39s. Ten’s I’m A Celebrity, Get Me Out Of Here topped the 18-49s and 25-54s.

Another elimination on the reality format brought in 697,000 metro viewers, the smallest audience this year for an elimination. 609,000 watched the episode leading up to the final moments.

Seven’s Big Bash League coverage of the match between the Brisbane Heat and the Sydney Sixers brought 373,000 for the first session and 348,000 for the second. Nationally the game delivered 620,000 and 570,000.

Seven News managed to just stay ahead of the Australia Open, bringing in 846,000 metro viewers. Nine News delivered 809,000 and ABC News 606,000.

Nine took an easy win overall for the night with a network share of 35.1%. Seven held 24.3%, Ten 19.4%, ABC 13.5% and SBS 7.7%. As channels, Nine held 27.8%, Seven 14.3%, Ten 12.8%, ABC 7.9% and SBS 3.9%. 7TWO was the most-watched multi-channel on 4.2%.


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