NineMSN is to start live streaming the Nine Network’s Today show from Monday in what it claims is unprecedented in Australia. It did a trial run today.
Apart from the 6pm Nine News, this will be the first show to be regularly streamed by the online portal.
Andrew Hunter, NineMSN’s head of news, sport and finance, claimed: “This is unprecedented for an Australian commercial television network and NineMSN is looking forward to extending Today’s audience through its live stream broadcast.
“The way people consume news and video is rapidly changing and Australians increasingly expect to be able to watch high quality video content online.”
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Monday will be a big day for Nine, with the station’s new late afternoon news and chat show This Afternoon debuting too.