NRMA switches to Whybin

NRMA Insurance has selected Whybin\TBWA\Tequila as its new creative agency, the company announced this afternoon.  

John Lewis, NRMA’s senior manager for advertising and promotion, said: “We talked to some great agencies throughout the pitch process and are really pleased to be working with Whybin for the next evolution of our marketing communications strategy.”

“Human Communications, our current creative agency and Mark, our digital agency, have both done great work for us and have delivered some really effective campaigns over the time we have been working with them.

“We have had an excellent relationship with both agencies and we appreciate their strong support over the time we have been working with them,” Mr Lewis said.

Whybin will service NRMA Insurance in NSW, the ACT and QLD, SGIC in SA and SGIO in WA.

Among Human’s recent work was an ad involving the Brisbane Broncos which was banned by the Advertising Standards Board.


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