Offspring debuts season seven with 724,000 metro viewers, with Ten confident number will climb

Offspring debuted season seven last night pulling in 724,000 metro viewers, down from last year’s season six debut of 959,000 viewers.

The program, which aired at 8.30pm, was the second-most-watched show across key advertising demographics 16-39, 18-49 and 25-54, according to OzTAM’s overnight preliminary metro ratings.

Last night’s episode saw Proudman matriarch Geraldine call the family together for a “Geraldine Day”

Nationally – including both regional and metro affiliate stations – Offspring grabbed 993,000.

Ten acknowledged its flagship Australian drama was down on previous season debuts, but said this it in line with current viewing trends.

Ten chief content officer, Beverley McGarvey, said: “Offspring returned strongly last night across all screens. With almost one million viewers nationally last night, it is the number one Australian drama series launch of the year in people 25 to 54, and it dominated social media last night.

“All Australian drama series have seen some audience declines this year in terms of their overnight ratings. But Offspring’s audience will grow dramatically over the next week through TV and online catch-up viewing. Last year, catch-up viewing boosted Offspring’s audience by an impressive 30%.

“Last night’s episode was a fantastic return for Australia’s most-loved drama and we cannot wait to reveal what’s in store for Nina, Billie and the rest of the Proudman family.”

Ten’s Masterchef was the most-watched program across the demographics managing 904,000 metro viewers and 1.248m nationally.

Competing against Ten’s Masterchef, Seven’s Border Security averaged 609,000 while Nine’s Britain’s Got Talent pulled in 621,000 metro viewers. Border Security managed 1.020 nationally ahead of Britain’s Got Talent’s 868,000.

Despite its success in the key advertising demographics, Ten finished third in overall audience share with 16.5%.

Nine won the night with a share of 18% ahead of Seven’s 17.7% while ABC managed 11.4% beating SBS’ 5.9%.

Seven News at 6pm was the most watched program of the evening with 1.086m viewers, topping Nine News’ 1.020m metro viewers.

At 6.30pm Seven News/Today Tonight saw 1.020m tune in ahead of Nine News’ 981,000.


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