Ogilvy launches ‘Young Turks’ youth development program

Ogilvy Sydney and Melbourne have launched a program to develop its younger talent. The scheme is focused on under 26 year-olds, and is called the ‘Young Turks’, inspired by the David Ogilvy quote: “In hiring, the emphasis will be on youth. We are looking for young Turks. I have no use for toadies or hacks.”

The announcement:

Sydney, April 20, 2011: Ogilvy has launched a young talent development initiative – across the whole group in Australia -to reinforce its heritage of training and nurturing the future leaders of business.

Called the ‘Young Turks’, the program’s name refers to David Ogilvy’s vision when he started the agency. In 1948 he wrote, “In hiring, the emphasis will be on youth. We are looking for young Turks. I have no use for toadies or hacks.”