Olympian Jess Fox reminds Sydneysiders: ‘Water is our life’
Olympian Jess Fox has teamed up with Sydney Water to remind people how important quality water is to their lives, via It’s Friday.
In the clever commercial, Fox takes viewers on a tour of Sydney via her magic canoe, which can row to any spot in Sydney, regardless of buoyancy.
“Over the course of the commercial, she unexpectedly rows into the lives of several water users,” the agency explained. “Each of them ends up joining Jess in her canoe as she rows across Sydney, including one of the dedicated experts at Sydney Water, who filter, clean, and test Sydney’s water at every stage of its journey from dam to tap.”