Olympic Gold means a good Thursday for Nine

There’s nothing like a gold medal to help viewing figures, as the Winter Olympics demonstrated again on Thursday – delivering a 1m+ audience for Nine.  

Lydia Lassila’s victory in the aerial skiing helped Nine’s Vancouver Gold to fifth place for Thursday. Nine also won the night, according to preliminary metro ratings from OzTam.

The Olympic uplift was a factor across the whole schedule, with Nine’s Today beating Seven’s Sunrise and Nine’s Hot Seat beating Seven’s Deal Or No Deal.

Station share:

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