Harvey Norman tops Olympics digital ad spend beating Seven West Media and the IOC

August 11, 2021 9:31

Harvey Norman has topped the list of Olympics-related digital ad spend for the 2021 Olympics according to data from Pathmatics.

The data also reveals Olympics-related digital ad spend increasing in the lead up to the Tokyo Olympics as it became more certain the Games would carry on.

The top 10 advertisers in Australia for Olympics-related digital ad spend are:

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Anna Macdonald

Anna Macdonald was a Mumbrella journalist, covering news, creative, ad standards and campaigns. She left Mumbrella in April 2022.

Topics

Amnesty International Australia Eugene Du Plessis GoDaddy.com Harvey Norman ING Group International Olympics Committee Pathmatics REA Group Roborock Inc Sensibo Inc Seven West Media The Coca-Cola Company