News

OMG launches e-commerce practice Transact in ANZ

Darcy Song

August 15, 2023 11:39

Omnicom Media Group (OMG) has launched its end-to-end e-commerce practice, Transact, in the Australia and New Zealand market.

The launch will create one dedicated e-commerce team consisting of over 70 specialists, providing clients with retail media, analytics, catalogue management, content optimisation, Amazon services, account management, and direct-to-consumer e-commerce.

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Darcy Song

Darcy Song was a reporter at Mumbrella, covering media owners, adtech and social platforms. She left in October 2023.

Topics

Annalise Dry Des Odell Gemma Dawkins Mo Heidari Far OMG Omnicom Media Group Tom Leahey Transact

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