OMG’s Resolution Digital launches Google Marketing Platform division Resolution Kinetic

Omnicom Media Group’s (OMG) Resolution Digital has launched a new division, Resolution Kinetic, in Australia and New Zealand.

Resolution Kinetic will offer Google Marketing Platform services and will support OMG’s existing clients as well as its own individual clients.

Resolution won Google’s agency of the year award this year

Des Odell, CEO of Resolution, said the launch is an exciting development for the agency.

“We are really excited to launch Resolution Kinetic which will have a focus on delivering results for our clients through using Google Marketing Platforms. Building on our existing excellence within the search, programmatic and social space, Resolution Kinetic will be well positioned to maximise client’s investments within their technology stacks,” Odell said.

Kinetic’s launch is a move to build upon the existing Google Analytics 360. The team will be focused on solving clients’ business challenges with the breadth of Google’s platforms.

The launch also follows Resolution being named Google’s agency of the year in February.

Last year, the agency appointed Benton Goodbrand as general manager of its Melbourne office.


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