Omnicom wins global Chanel account from WPP, PHD to handle locally

Calum Jaspan

October 14, 2021 9:30

Omnicom Media Group agency, PHD has won the global account for luxury retail brand Chanel, taking the account from WPP’s GroupM.

Mumbrella understands that the account globally is worth $450 million, with a local spend of between $5-10 million in Australia.

Chanel released a public statement overnight. The appointment will be in effect from January 2022 across 30 markets.

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Calum Jaspan was news editor at Mumbrella, based in Melbourne. He was also the producer and host of the Mumbrellacast. He left Mumbrella in May 2023.

Topics

Chanel GroupM OMG PHD WPP

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