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One Small Step Collective wins creative account for Australian Natural Care vitamins

Independent creative agency, One Small Step Collective, have won the account for vitamin brand Australian Natural Care.

The agency will be fulfilling creative work for the brand as it prepares to grow its share in the Australian retail vitamin market.

Australian Natural Care is One Small Step Collective’s newest client

Australian Natural Care was a member of healthcare group Direct Wellbeing which fell into administration in April 2016. Six months later, the vitamin brand was bought by Chinese conglomerate New Hope Group. The company still manufactures its products in Australia.

Peter Jamieson, ANC CEO said in a statement: “We were looking for a complete partner who could understand our business from creative and media, all the way through to data, insights and strategy. It was also important for us to have an agency that has access to data and insights into the Asian market, both here and overseas.”

One Small Step Collective said it would soon be launching a new, integrated brand campaign for its new client.

Co-founder James Procter added: “We are thrilled to partner with ANC and work with people whose values align with ours- investing into the Australian market and manufacturing, and growing through data-driven creativity.”

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