Ooh! media to invest in digital technology in New Zealand

Outdoor media company Ooh! Media is investing in digital out of home advertising in New Zealand as well as increasing its retail and university infrastructure across the country.

The announcement:

The largest out-of-home company in the ANZ region, oOh! Media today announced it would be investing heavily to deliver world class digital out-of-home advertising in New Zealand to provide marketers with more innovative ways to connect with consumers.

oOh’s chief executive, Brendon Cook, said the company would also be increasing its retail and university infrastructure across New Zealand following Auckland Airport’s decision to give the rights to its advertising business to another provider from the end of 2014.