Outdoor Awards shares its pigeon hatred
Pigeons are the final target of the Outdoor Awards’ Somone Will Project.
The project has seen a series of unusual billboards posted to promote the power of outdoor. The awards logo is itself a pigeon.
The deadline for entries in the competition, organsied by the Outdoor Media Association, has been extended until this Friday.
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Is it just me or is this a total ripoff of the Sensis Pigeons campaign?
http://imgur.com/MwRTP.jpg
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It’s just you.
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i agree with Jm. so its not just him.
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I disagree with anything, so it could be anyone.
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I am not sure what they are trying to do here.
The billboard is meant to be promoting the ‘power of outdoor’, the billboard says ‘I hate Pigeons’, and the Pigeons are seemingly crapping allover the billboard…..
Doesn’t seem like this billboard has much power at all – the Pigeons don’t seem to be listening….
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The pigeons are probably not the target market. You however are noticing and talking about outdoor advertising.
That’s probably a win right there.
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… or like a lot of ads it’s designed by ad people to impress other ad people. The rest of us – like the pigeons – don’t give a crap.
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…the pigeons do give a crap… it’s just the rest of us that can only admire how someone can waste their time on this sort of thing which is pointing out the defiencies of their own media – “I don’t think I will use outdoor because my Brand will get crapped on….”
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