Paper Moose goes all in with latest senior appointments
Independent creative agency, Paper Moose, has made a swath of new hires to strengthen its creative, strategy, accounts and media capabilities.
Strategy expert Annabelle Rogers – who holds more than 15 years of experience in the media and agency sectors – is coming on board as Paper Moose’s new strategy director. A 30 Under 30 winner and award-recognised strategy talent, Rogers has worked at several prolific organisations throughout her career, most recently at HERO as head of strategy, but also at McCann and Cummins&Partners in the same role.
Prior to the above, Rogers worked at DDB as a planning director for close to two years from September 2017 to mid-2019. She has also leant her expertise to TikTok, working as a creative agency partner for Australia and New Zealand.
Meanwhile, Paper Moose has tapped Claire Sutton to serve as creative lead. With a design and creative background that has seen her employed by Clemenger BBDO as an art director and designer, Reset Australia as creative lead, Republic of Everyone as head of design and Purpose’s creative lead before she was promoted to associate creative director in April 2022.
Sutton’s work has appeared throughout Australia and Southeast Asia, and has been recognised by D&AD, The Webbys and The Anthems.
But the creative talent is not the only person from Purpose hopping over to Paper Moose.
Brigitte Harbrow – Purpose’s former director, project management (senior account director) – is joining Paper Moose as senior account director. Harbrow brings with her a decades’ worth of account experience gained from stints at 303 Mullenlowe, Re, Traffic Brand Agency and The Monkeys.
Rounding out the new senior hires is Niranjana Muraleedharan who is taking on the role of performance and social media director, adding another entry into a resume that contains positions at Isobar and Landmark Group.
“Welcoming new Meese into our herd is always an exciting time at Paper Moose,” said the agency’s chief executive officer and founder, Nick Hunter.
“These four new hires bring a diverse wealth of experience that elevates our truly integrated offering for our clients and aligns with our purpose of sparking positive change through creativity.”
The senior appointments come after a year of new account wins for the company, additions that include Young Henrys, Greenstone Financial Services, CSIRO, Cerebral Palsy Alliance and more.
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