Allure Media CEO Jason Scott is leaving the business, as it prepares to combine with Nine’s youth publisher, Pedestrian TV.
Staff at Allure Media – which owns titles such as Popsugar, Gizmodo and Business Insider – were informed this morning.

Jason Scott will leave the business
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Jesus Christ, Pedestrian’s click bait hysterics x Business Insider should make for some interesting ‘synergies’.
“We need to talk about business things, you guys”
I used to wear a neck tie. I’m ready to discuss business?
‘Are neck ties a patriarchal tool for disenfranchising part-time vegans?’ Today on the new Business Insider.
Have been out of scene for a little while and have not caught up with Jason recently so hope that this was mutual. Jason is a bloody legend and great operator, onwards and upwards
Allure Media was a bunch of click bait / SEO / advertorial sites. No great loss nor legacy worth mourning.
Next.
still can’t believe that the combined entity is named after the dying business from the dying industry.