Platinum Communications appoints new marketing manager
Platinum Communications, mobile device and accessories company has appointed Matthew Prowse as marketing manager.
The announcement:
Platinum Communications, an Australian retailer specialising in premium mobile device and accessories, has appointed Matthew Prowse as marketing manager to drive the continued growth of the business.
With 27 retail kiosks operating in major shopping mall locations across New South Wales, Victoria, Queensland and the ACT, Platinum Communications stocks a broad selection of cutting-edge mobile phone, tablet and accessories from internationally recognised brands. Platinum opened seven new stores during 2011 and is well positioned for greater market activity this year.
Formerly the National Promotions and Visual Merchandising manager with Foxtel Management Pty Ltd, Prowse has more than 12 years channel marketing, brand, visual merchandising and front-line retail sales and training experience. Prior to Foxtel, Prowse spent five years in the Fairfax Media circulation and marketing department, culminating with a position as Retail Marketing Manager for The Australian Financial Review.
“We are delighted to welcome Matthew on board. His specialist skills in retail kiosk marketing, combined with the breadth of his experience across all areas of sales and marketing, made him the ideal candidate for this role,” said Angus Mackay, Managing Director for Platinum Communications.
“Matthew brings with him an ability to understand and interpret consumer trends, and to consistently translate campaigns into revenue. His dedication, passion and contagious energy also made him the perfect cultural fit for our young and dynamic team,” said Mackay.
Prowse, who holds a Bachelor of Commerce, majoring in Marketing from the University of Wollongong, will be charged with developing a team to spearhead the marketing strategy for the brand’s retail outlets as well as developing the online and social media presence of the business.
“Platinum is an exciting emerging brand that is providing Australian consumers with an impressive product range matched with a satisfying, vibrant shopping experience that puts the customer first,” said Prowse. “I am thrilled to join the Platinum team during this exciting growth period and am looking forward to being part of the company’s continued expansion and success,” he said.
Source: Platinum Communications press release
