Politix redefines masculinity in new campaign with actor Dacre Montgomery

Politix has launched a new brand platform and campaign via creative agency Fabric, featuring Australian actor Dacre Montgomery, encouraging men to redefine masculinity and what it means to be ‘The Gentle Man’.

The announcement:

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.