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PR and marketing agency The Bureau of Business appoints former ACA bureau chief Justin Armsden as head of video

Melbourne-based PR and marketing agency The Bureau of Business has recruited former journalist and producer, Justin Armsden to head the company’s video production team.

Armsden was formerly the director of his own communications consultancy, All Ears Media, and prior to that had worked as the Victorian state bureau chief of Nine’s A Current Affair, a program host on Fox Sport and anchor of CNN’s World of Sport program.

Armsden: “We will be producing the highest-quality videos that will appeal to a mass consumer market”

At The Bureau, Armsden will be responsible for the company’s in-house production team which includes animators, editors, camera operators, producers, and content writers.

“I have spent a lifetime telling stories across all formats, which means I have a unique set of skills to bring on board,” said Armsden in a media statement. “We will be producing the highest-quality videos that will appeal to a mass consumer market. It’s what I have been doing for a long time in various forms.”

Director Sandra Aloi, who founded The Bureau in 2016, said: “Justin’s experience in the media is extensive and I am thrilled that he is on board with The Bureau.

“He has not only hosted live shows for CNN but he also created and developed program content for the world’s biggest news network and I am genuinely excited to have his insight and experience to service to all of our clients.”

 

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