PRIME begins broadcasting Victorian Racing.com racing network to regional viewers

Regional viewers will be able to watch thoroughbred racing after PRIME Media Group begins broadcasting the Victorian Racing.com racing network.

The announcement:

PRIME Media Group today announced it has begun broadcasting the Victorian Racing.com racing network to regional viewers.

Commencing today Tuesday 28th July, Victorian thoroughbred racing will be broadcast daily into the viewing areas of regional Northern NSW, Gold Coast, Southern NSW, ACT, Victoria and Western Australia on Channel 68.

PRIME will broadcast the Racing Live feed from Racing.com until the new Racing.com racing network is launched in late August.

PRIME Media Group CEO Ian Audsley said, “The addition of the racing channel complements PRIME’s existing datacast channels TV4ME and ishopTV. We’re very pleased to provide these channels to regional audiences looking for alternative viewing options, and I’m sure the racing channel in particular will attract a sizeable and loyal audience”.

To receive Racing.com on Channel 68 in regional viewing areas, some households and pubs/clubs will need to retune their television sets. Those with older televisions, in particular those purchased prior to 2009, may need a set-top box or Personal Video Recorder (PVR) to enjoy the daily broadcast.

Source: PRIME7 media release


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