F.Y.I.

Prime Video launches underground activation inspired by new series ‘Fallout’

Prime Video has launched “an innovative solution to housing undersupply in Australia” – Vault 33 – an activation inspired by Fallout (a new Amazon Original Series).

The announcement:

Launching today is “Vault 33”, an innovative solution to housing undersupply in Australia. Sitting directly under the foundations of Sydney’s CBD, the futuristic property showcases the infinite lifestyle possibilities of digging down rather than up and out which is inspired by the release of Amazon Original Series Fallout, streaming exclusively on Prime Video from today.

Combatting the limitations of urban sprawl and vertical development, “Vault 33” unearths the potential of prime underground real estate for dwellers. It boasts wildly imaginative interiors, exclusive access to cutting edge Triple-S Technology – Safety, Survivability and Sanitation.

Presented by Gavin Rubinstein of TRG, “Vault 33” presents a radical new solution for people seeking dwellings within Australia’s tightly held property market.

“Welcome home. This is the future of living in Australia – “Vault 33”. After touring these intimate living and dining spaces, you’ll wonder why you ever wanted to live above-ground. In a property market defined by scarcity, “Vault 33” presents the perfect, long-term and sustainable solution,” he said.

The hardened subterranean lifestyle is built underground, leveraging the abundance of abandoned Sydney tunnels and underground floors that already exist in the geologically-stable foundations of Australia. It is built from premium materials including reinforced sandstone and solid metal sheeting to ensure durability and longevity.

“Vault 33” is inspired by the vault of the same name that features in Fallout, the newest original series from Prime Video. Inspired by the legendary video game franchise and set within the Fallout universe, the series will follow three protagonists who cross paths on their respective journeys across the vast and dangerous Wasteland around them. Unbeknownst to them, they are all in search of an item that will not only determine their fate but the fate of the Wasteland.

The property will be open for inspection by the public from 12pm to 5pm today – Thursday 11th April, 2024. Interested parties can register their interest in inspecting the property at Eventbrite’s website.

Fallout is available to stream exclusively on Prime Video from today.

Source: DEC PR and Prime Video

ADVERTISEMENT

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.