GPY&R’s Puppet Peloton hits Adelaide as Santos Tour Down Under kicks off

GPY&R’s The Puppet Peloton hits Adelaide this week as the Santos Tour Down Under gets under way featuring some of the world’s best riders.

The Peloton – 12 mechanical cyclists with 24 articulating legs and a top speed of 80km an hour – has been travelling around the state promoting the biggest cycling event in Australia.

https://www.youtube.com/watch?v=pOlLLUycMJ8&feature=youtu.be

In the last few months it has travelled over 2,000kms seeking out riders on popular cycling routes to encourage them to “follow the Peloton to the Santos Tour Down Under”.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.