REA Group chooses Edelman Australia as PR partner
Edelman Australia has won the PR account for REA Group following a competitive pitch process.
The account win will see Edelman take responsibility for REA Group’s corporate and brand communications.
Edelman’s appointment comes one month after REA Group’s executive general manager of media and marketing, Libby Minogue, departed.
Meanwhile in March last year, Kieran Cooney joined the company as its first ever chief marketing officer.
The win comes four months after the PR agency won the account for Unilever Corporate and five of its consumer brands.
Just last month the agency also picked up the PR accounts for DiDi and Deliveroo.
Edelman’s clients include: Samsung, Unilever, Dubai Tourism, Fiji Tourism, Accolade, LinkedIn, Adobe, HP, GSK, DiDi and PayPal.