Real estate agent pelted by hail in new Allianz ad
A real estate agent is pelted by a hail storm in the latest ad for insurance company Allianz.
The ad is a continuation of the Ahh-lianz campaign created by MercerBell at the start of the year.
Julie Dormand, GM at MercerBell, said: “We wanted to tap into the human side of insurance, and specifically to own that moment when things go wrong, and link that directly to Allianz.”
Rather sunny for a hail storm… And hail stones that big commonly kill people.
Does Allianz offer life cover?
A wide shot revealing devastation, and the whole street saying “Aaaah” would have helped make it more believable and added some humour.
Aaaah! Why didn’t THEY think of that?!
The thing I struggle with in this ad is that no one except Ned Flanders would say “aah” in the midst of a disaster.
More colourful language would be more appropriate, e.g. http://youtu.be/teiev0gkKYA with the modifications to demonstrate.
I find that hard to believe – a real estate agent wouldn’t drive a toyota.