Reddit rolls out Discover Tab

Reddit has today rolled out its first new surface in nearly two years, the Discover Tab, that provides redditors with an engaging way to find content and communities across the platform.

The announcement:

At Reddit, we’re always looking for ways to help people find more communities and make it easier to discover new content. Part of this is listening to feedback and acting on it to bring community, belonging, and empowerment to everyone.

Redditors told us they want an easier way to explore current and new interests, so today, we are rolling out our first new surface in nearly two years – the Discover Tab. This new navigational tool provides redditors with an engaging way to more easily find content and communities across Reddit.

During initial testing, we saw one in five people join at least one new community after using the Discover Tab.

“We’re ushering in a new era of discovery on Reddit, with images and video top of mind,” said Reddit, director of product for content and communities, Jason Costa. “We’re making discovering relevant content and communities more intuitive with the Discover Tab. It’s a great new way for people to explore and engage with hundreds of thousands of communities around the world.”

We’re able to tailor each redditor’s Discover Tab to surface what we think they’ll enjoy the most. What we show is based on communities they’re already a part of as well as time spent. For example, if a redditor subscribes to and spends a significant amount of time in football and baseball subs, Discover Tab will prompt them with other sports-related content.

To access the Discover Tab, redditors can tap on the new compass icon on the bottom bar – to the left of the home button. At the top of Discover Tab, redditors can filter the feed to a specific topic to find new content and communities. Underneath the topic filters is the feed where content is shown. To ensure that the feed improves over time, we’ve added feedback mechanisms that allow people to select: show me more of this content, show me less of that content, and hide that content.

From houseplants and pickling at home, to Golden Globe moments and Dungeons and Dragons memes, the new feed brings a rich variety of content to the forefront in a visually appealing way, and makes it simple to engage and enjoy spending more time on Reddit.

New Community and Profile Drawers
Once you discover and join new communities, how do you keep them organized in the app?

To solve this, we’re introducing new Community and Profile Drawers to make it easier for redditors to prioritize the communities they care about most.

Community Drawers
By tapping the drop-down menu at the top left on the home screen, redditors can get to their communities and custom feeds faster than before. The Community Drawer is divided into four sections: Moderating entry points, in which moderators can see their mod feed, mod queue, and the subreddits they moderate, Your communities, where the communities redditors subscribe to can be sorted and customised, Following, which shows redditor accounts a user follows; and The “r/all” entry point.

Profile Drawers
We’re also introducing a Profile Drawer where redditors can access their profile and customise it on the fly by swiping left or tapping on their profile icon at the top right of the home screen.

The source: Thrive PR


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