Ad man David Mattingly among Australia Day honours with Lisa Wilkinson and Mel Doyle

Medal_of_the_Order_of_AustraliaDavid Mattingly, the man credited with bringing the modern vision of retail advertising to Australia, has been awarded the Order of Australia Medal in the Australia Day Honours list.

He joins several figures from the world of TV and media on the list including Today show host Lisa Wilkinson, Melissa Doyle, former kids TV performer Patsy Biscoe, legal publisher and reporter Richard Ackland, IBM lobbyist Kaaren Koomen, TV host Mike Walsh who were all made Members (AM).

A veritable giant of the industry, Mattingly was director of TV advertising and sales at GTV9 in Melbourne where he helped to lure advertisers to Graham Kennedy’s often chaotic ‘In Melbourne Tonight’, knocking about with advertising men John and Peter Clemenger whose clients were often on the show.

Mattingly then joined Monahan Dayman Adams where he launched the retail specialist Mattingly MDA.

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