Rich Boland joins creative agency Nick Did This as business director

Independent Brisbane creative agency Nick Did This has welcomed Rich Boland to its ranks as business director.

Boland joins from Clemenger Brisbane where he was a director. He has also spent time as head of client services and strategy, and general manager of George Patterson Y&R.

Boland: Won’t pose for photos

He worked with Nick Did This’ founder Nick Pritchard at Mojo, with the duo excited to be reunited.

“Rich and I worked together many years ago at Mojo,” Pritchard said in a statement. “We’ve been great friends since then and I’ve always been equally in awe of his skill and terrified by how hard he makes me think. We’re beyond ecstatic to have him on board.”

Boland said he was excited to work at an independent agency for the first time in his career.

“Nick and the team really get it,” he said. “They get people first. And they’re incredibly passionate. They hate being merely satisfied. Because their passion is to be better, to imagine a better tomorrow. Passion so strong it ignites others. Inspires clients and the market. And frightens the competition. I’m excited to be part of a team that has such passion for work, clients and each other.”

Boland’s excitement and enthusiasm, however, didn’t extend to him posing for a headshot.

“Anyone who knows me knows I avoid cameras like the plague,” he said. “Unfortunately that didn’t put the Nick team off, so they have come up with their own way to represent me via illustration. At least I’ll never age.”

Boland began his new role this month.


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