F.Y.I.

Richard Wilkins to become face of Ticketek

The Today Show’s entertainment editor Richard Wilkins is to be an “events and entertainment ambassador” for sister company Ticketek.

The announcement:  

Nine Entertainment Co. is pleased to announce the appointment of Richard Wilkins as the Events and Entertainment Ambassador for Ticketek, uniting two of Australia’s top entertainment brands.

As Entertainment Editor of the Nine Network, Wilkins will work with Ticketek on a variety of product and brand activations across Ticketek’s digital media assets, including entertainment news and video podcasts streamed twice weekly on Ticketek.com.au, and guest editing the weekly Ticketek newsletter.

Ticketek Australia’s Managing Director, Mr Cameron Hoy, said: “Richard’s credentials as Australia’s leading entertainment reporter are unrivalled. His credibility and the access he has to the world’s biggest names in entertainment means our fans will enjoy exclusive content and the very latest in entertainment news from around the world.

Wilkins said: “2012 will see some of the world’s biggest names visiting our shores. I’m excited to be working with Ticketek to create content that connects fans to their favourite events and build awareness during one of our busiest entertainment years.”

About Ticketek

Established in 1979, Ticketek is the leading ticketing partner to the sports and live entertainment industry in Australia and New Zealand. With a focus on superior customer service, innovative products and market-leading technology, Ticketek sells over 18 million tickets to more than 13,000 events each year.

www.ticketek.com is ranked Australia’s most popular entertainment and events website, averaging over 1.9 million unique browsers every month. Ticketek is committed to providing an exceptional ticketing and entertainment service where customers can buy tickets to their favourite events from an integrated multi-distribution platform, including real-time transactional ticketing through the internet at www.ticketek.com , from one of 150 call centre representatives, or at any of the 160 Ticketek agencies and box offices throughout Australia and New Zealand.

Ticketek is owned by Nine Entertainment Co., Australia’s most diversified media and entertainment group. Nine Entertainment Co. assets also include the Nine Network Australia, ACP Magazines, Allphones Arena, a 50% interest in ninemsn, as well as interests in the Australian News Channel (Sky News).

Source: Ticketek press release

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