Ronan Keating re-creates Christmas hit for Air NZ with rising Kiwi actor
Air New Zealand has launched what could be the Christmas ad of the year, featuring Ronan Keating and newly-discovered Kiwi actor Julian Dennison reimagining classic Christmas song ‘Winter Wonderland’ for the southern hemisphere.
The video, created by Host, features a miserable Keating in a recording studio being directed by his producer, Julian, as they try to adapt the lyrics to the popular Christmas hit.
When Ronan gets fed up with Julian calling him “Roman” and constantly changing the lyrics, Keating goes outside with his guitar with Julian and creates ‘Summer Wonderland’.
They’ve nailed it again, well done!
This is ridiculous. Too long for TV, and this person has content marketing in their title, what sort of a title is that? The client should have talked to me, and the agency should have taken my marketing course. What are they thinking using their social channels to promote it, no one will see it. Hardly anyone uses social compared to TV, a survey by the TV industry in the U.K. proved this, the unbiased data shows this. Will never work.
Mark
P.S. My marketing course is on sale until Christmas. Make global campaigns like I do!!
BRILLIANT!!! I absolutely LOVE IT!!! (….a few of my favourite things) Ronan Keating, Air New Zealand & Christmas! 🙂 🙂 🙂
It was awesome!