Saatchi&Saatchi promote Toyota’s new look Prado as ‘great place to raise a family’

Miranda Ward

December 5, 2013 4:18

Toyota has unveiled a new campaign promoting its family land-cruiser, the Prado.

https://www.youtube.com/watch?v=OMdE1-g1XPY

The commercial, by Saatchi&Saatchi, features a family of four camping and off-roading in the new Prado, ending with the tagline ‘New-look Prado, a great place to raise a family’.

Credits:

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Miranda Ward

Miranda Ward worked for Mumbrella from 2013 to 2017, eventually becoming deputy editor. Miranda joined Mumbrella in September 2013 from Sky News.

Topics

Saatchi&Saatchi Toyota

1 COMMENTS

JB 5 Dec 13

This ad has been on TV for weeks, Mumbrella….

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Saatchi&Saatchi promote Toyota’s new look Prado as ‘great place to raise a family’

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