F.Y.I.

Salesforce announces image recognition capabilities for Marketing Cloud

August 9, 2017 10:15

Einstein Vision for Social Studio, providing image recognition capabilities to Marketing Cloud’s social media marketing products has been announced by Salesforce today.

Salesforce delivers AI-powered image recognition for marketers with Einstein Vision for Social Studio

Robert Begg, VP Product Marketing, Social and Advertising Products, Salesforce

Once primarily text-based, social media has become a visual medium. Driven by ease-of-use and the ability to instantaneously upload images from any device, people are sharing more photos on social media than ever before. In fact, according to Deloitte, 2.5 trillion photos were predicted to be shared or stored online in 2016. It’s safe to say that number has grown and that photo sharing is predominantly happening across social media.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Topics