Sane launches campaign to tackle media stigma over reporting of mental illness

Tim Burrowes

August 19, 2013 3:54

A paparazzi photographer harasses a member of the public in a new campaign created by mental health organisation Sane to promote responsible reporting by the media.

The campaign is asking journalists to consider how they report mental health issues, and promoting its Sane Media Centre website which offers guidelines on appropriate ways to report mental health issues and suicide.

ABC journalist Lexi Metherell appears in the media film. She said: “Journalists have a powerful position because they can influence how people think.. “They can either perpetuate stigma or reduce it”.

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Tim Burrowes

Tim Burrowes is the publisher of Mumbrella and Unmade. He co-founded Mumbrella in 2008 and sister title Unmade in 2021. He's worked in the UK, Middle East, Asia & Australia and has specialised in writing about the communications world for the last 25 years. He wrote the book Media Unmade, published in 2021, and became the presenter of MediaLand on ABC Radio National in 2025.