SAP Emarsys appoints new regional vice president of revenue for APJ region
Customer engagement platform SAP Emarsys has hired Silvana Tagand for the role of regional vice president of revenue – Asia Pacific and Japan region.
The announcement:
SAP Emarsys, the omnichannel customer engagement platform, has appointed Silvana Tagand as its new regional vice president (RVP) of revenue for the Asia Pacific and Japan (APJ) region, succeeding Kristyn Wallace. In her new role, Silvana will lead the Sales, Customer Success, and Partnership teams across the region to drive business growth, foster innovation, and ensure client success.
Drawing from an extensive background as the national sales leader at Southern Cross Austereo and RVP at Salesforce ANZ, Silvana brings an impressive 18 years of experience in Sales across media and technology, having worked in both the Australian and London markets.
As part of her personal drive and commitment to continuous learning and professional development, Silvana is currently pursuing her MBA at AGSM and holds qualifications from the Australian Institute of Company Directors.
“It is an incredible honour to be a part of this passionate team and contribute to the growth and success of some of the leading brands in the region. In today’s dynamic landscape, marketers are required to navigate a myriad of changes, including shifts in the regulatory environment and the rapid pace of technological innovation. SAP Emarsys consistently delivers relevant solutions to meet the evolving needs of our customers, positioning us at the forefront of the ever-evolving MarTech landscape”, she said.
As part of her role, Silvana hopes to empower more marketers through the innovation of SAP Emarsys’ products such as Mobile Wallet, and channels such as access to its newest partnership with TikTok and LinkedIn to enable retailers to reach its customers without an app. Silvana will also continue building on customer success and excellence in APJ whilst broadening its market offerings across new industries to further enable brands to engage and connect with their customers.
“We’re incredibly excited to welcome Silvana to the Emarsys team. With an impressive customer centric background in go-to-market roles, she has garnered a wealth of experience working with globally renowned brands. Witnessing the remarkable growth of our APJ region has been truly inspiring and under Silvana’s leadership, we will elevate the region to even greater heights”, said Thomas Harris, chief revenue office, SAP Emarsys.
Source: Team Lewis
