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SBS and Heart Foundation appoint Quiip for social media support

Social media and online community management specialist Quiip is kicking off its 10th year of business with the announcement of two new major clients.

SBS and Heart Foundation have both appointed the company to manage their online communities, and Vic Responsible Gambling Foundation has expanded its work with the business. The Heart Foundation appointment comes after a social media firestorm was sparked by its Heartless Words campaign earlier this year.

The Quiip team

The SBS appointment will see Quiip deliver ongoing out-of-hours support for SBS’ social media channels, which reach a combined 3m users, the agency said.

Quiip offers social media training and mentoring; suicide, mental health and critical escalation support and engagement; crisis communications and risk planning for clients; as well as business and out-of-hours social media and community management.

Quiip has also launched a Pro-Bono Purpose Project (PPP) which will see it offer its services to non-profit and purpose-driven organisations in need of social support.

Successful applicants will receive social media support weekly for eight weeks, and follow-on social media advice from Quiip tailored for their channels.

“Quiip is honoured to be partnering with such wonderful new clients. We also know our expertise is our best asset and we’re keen to share it for the betterment of the industry and organisations doing valuable work on important causes. We are privileged to offer our expertise to support deserving organisations, so they can support Australians in need,” said Alison Michalk, CEO Quiip.

Beddown will be the first recipient of PPP. The charity provides pop-up accommodation solutions for vulnerable and homeless Australians sleeping rough.

“Quiip has a great pedigree and experience working with some great brands across Australia, so to be chosen as their first Pro-Bono Purpose Project is awesome. I am both grateful and excited to be working with the team at Quiip on this project and to bring greater awareness to Australia of what we are looking to do with Beddown,” said Norm McGillivray, Beddown founder.

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