SBS sells ‘Go Back’ to US, deal helps ‘balance Australia’s cultural terms of trade’
The SBS and production company Cordell Jigsaw Productions format Go Back To Where You Came From has found a market in the US.
The deal with BBC America marks the first format agreement for SBS Australia with a US broadcaster.
The agreement follows sales of the format to Netherlands, Germany, Sweden and South Africa.
Michael Cordell of Cordell Jigsaw said: “Go Back proved important issues don’t have to be dull television. We’re proud the series became part of the national debate on asylum seekers and is now on its way to becoming part of the international debate. We’re also cock-a-hoop about the format sales. Instead of being a dumping ground for overseas formats, for once, an Australian format is being exported to the rest of the world. Hopefully it will help balance our cultural terms of trade.”