SCA & Ten sign podcast distribution and production agreement

December 8, 2021 9:44

Southern Cross Austereo (SCA) and Network Ten (ViacomCBS) have signed an agreement for the distribution, hosting, sales representation,
and development of new podcast co-productions in 2022 and beyond.

The agreement will see Network Ten’s existing podcasts, including The Professor and the Hack with Hugh Riminton and Peter Van Onselen, Short Black with Sandra Sully, Australian Survivor: Talking Tribal, and Where’s William Tyrrell?, housed exclusively on SCA’s LiSTNR.

The news comes a day after SCA acquired Kinderling, an Australian kids’ radio and podcast company. SCA’s LiSTNR and independent publisher, Schwartz Media, also have a “strategic partnership” in place over the latter’s titles, 7am and The Culture, with the two working on co-production opportunities to develop and publish new “journalist-led podcast.

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Olivia Kruimel

Olivia Kruimel was the managing editor at Mumbrella. She has more than 15 years of experience in journalism, communications and marketing. Her journalism career began at Fairfax Media (now part of Nine) and includes various B2B publications such as B&T, Travel Today and ALB. As a marketer Olivia has worked for Standard Chartered and various global law firms.