News

Seachange and The Block drive Nine to a comfortable Tuesday night win

The ongoing popularity of The Block and a reliable performance from Seachange has driven Nine to another win on Tuesday night, taking a comfortable 21.4% audience share as a channel above Seven’s 15.9% and Ten’s 15.1%.

883,000 metro viewers tuned in for The Block, making it the most-watched entertainment program of the evening, while Nine’s Seachange reboot delivered 548,000.

The Block was the most-watched entertainment program last night

Seven News was the most-watched overall with 966,000 metro viewers compared to Nine News’ 929,000. Home and Away was the most-watched entertainment program for Seven with 629,000 metro viewers. The channel also launched its latest attempts at a romance-based reality show, The Proposal, to a dismal 307,000 metro viewers.

In the key advertising demographics – 16-39, 18-49 and 25-54 – Ten’s Australian Survivor held the top spot, followed by The Block in all three. Overall, 804,000 metro viewers tuned in for Survivor.

In the same 7:30pm slot, Seven’s Dogs Behaving (Very) Badly brought in 463,000.

609,000 metro viewers tuned in for ABC News, followed by 500,000 metro for 7.30. ABC’s next most-watched was Old People’s Home For 4 Year Olds with 478,000. Overall, ABC drew an 11.5% audience share.

In the network audience share, Nine took the top spot with 29.1%, followed by Seven’s 26.0% and Ten’s 21.4%. ABC held 15.8%. Ten Bold was the most-watched multi-channel with 3.8%.

ADVERTISEMENT

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.