Sefiani Communications Group director Sarah Craig departs

Sefiani Communications Group’s director, Sarah Craig, has departed the business for health reasons.

CEO, Robyn Sefiani, said that Craig was a valued colleague, mentor and friend.

“Sarah has contributed strongly to building Sefiani to become one of Australia’s leading corporate, financial, reputation and crisis management firms. As well as being a trusted adviser to over 100 Sefiani clients throughout her career with the agency, she has been a valued colleague, mentor and friend,” she said.

Craig was farewelled at Sefiani’s office

Craig had been with the agency for 17 years. Previously, she was an account director at Edelman, and has a background as a stockbroker and analyst.

Nick Owens, Sefiani director and business partner, will take over the agency’s investor relations practice following Craig’s departure.

Craig said of her departure: “I’ve spent nearly half my career at Sefiani working with amazing clients and colleagues. It has been a privilege to collaborate with so many smart people and I am immensely proud of the work we have done together.

“However, after two bouts of breast cancer the time is right for me to step away and spend time to recover fully with my family, whose support has been unwavering.”

Sefiani added: “Sarah has led many award-winning programs for our clients over the years, including most recently, two best investor relations awards for the IPO of medical technology company Next Science.

“We wish Sarah and her family the very best for the future and have invited her, when the time is right, to consider joining our panel of Sefiani Senior Advisers.”


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