Seven launches new mag Prevention and ‘could buy Fairfax’

Kerry Stokes’ Seven group could launch a takeover bid for Fairfax, according to analysis carried out by Citigroup.  

Analyst Digby Gilmour says that Stokes has a “once in a lifetime” opportunity to buy Fairfax, reports the Street Talk column in today’s Australian Financial Review.

According to the newspaper, the Citigroup analysis says that bringing Fairfax and Seven together could generate annual savings of $67m, including $50m of job cuts.

Citigroup is basing its analysis on a takeover via West Australian Newspapers in which Stokes is the largest shareholder.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.