Seventh Street Media launches larrikin parenting website The Brag Dad
Independent media publisher Seventh Street Media has launched The Brag Dad, offering lessons and life hacks for dads. The Brag Dad is Seventh Street Media’s eighth title, joining brands such as The Industry Observer, Tone Deaf and The Brag.
Featuring dad hacks and jokes with a larrikin tone, the new title will also delve into deeper into issues concerning fathers’ roles, including topics like postnatal depression in men, vaccinations, supporting spouses and whether or not to circumcise your son.
The site had a soft launch on social media earlier this year and has built a mailing list database sits at over 15,000 for its bi-weekly newsletter.
