‘No-BS content’: Sling & Stone launches Linkedin services for execs
(Souvik Banerjee/Unsplash)
CEOs wanting to communicate directly with stakeholders on Linkedin can now outsource the hard bit — strategy, storytelling and video production — to Sling & Stone and the agency’s recently recruited expert, Marty McCarthy.
McCarthy is a former ABC journalist and producer, who was most recently the editor of Linkedin News Australia.
Via Sling & Stone, McCarthy will now work with business execs to create and execute Linkedin thought leadership strategies and video content around big moments, including brand events and launches.